SOTM: How Can Traditional Agents Compete with Discount Brokerages and iBuyers?

April 17, 2019

The number of companies pushing discount real estate services and iBuyer offers is growing. Will these companies edge out traditional agents? On today’s State of the Market podcast, we discuss this alarming trend and explain what it’ll take to win clients as competition increases. Listen and learn how to demonstrate true value to sellers so that you can stay in the game. Also, get our thoughts on the NAR vice president’s recent legal trouble and the idea of RE/MAX buying Redfin.

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Listen to today’s show and learn:

  • Kevin Paffrath’s brief bio [3:33]
  • NAR VP Charlie Oppler’s recent legal trouble [4:39]
  • Thoughts on the idea of RE/MAX buying Redfin [8:40]
  • How to demonstrate value during the iBuyer craze [16:52]
  • What agents need in order to compete with discount brokerages [22:29]
  • Zillow’s new business model [23:30]
  • How to break through your goals.
  • Plus so much more.

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