1279: How to Turn ANY Community Event Into a Real Estate Opportunity with Veronica Figueroa

October 31, 2024

How does one turn challenges into opportunities in the ever-changing world of real estate? Seasoned agent Veronica Figueroa recounts her determination to thrive in the industry after starting her career post-9/11 while juggling a full-time job and personal obstacles. She highlights the importance of leveraging personal networks and financial assistance programs to grow a real estate business. She also discusses the importance of resilience, strategic networking, and relationship-building during market booms and busts. Veronica reflects on cultivating confidence, recognizing opportunities, and drawing motivation from others’ successes. Together, these insights provide invaluable lessons on grit, adaptability, and strategic positioning in the real estate market. Don’t miss out! Listen now for actionable takeaways!

Listen to today’s show and learn:

  • Let’s Welcome Veronica Figueroa [00:00]
  • The Truth About Failing Your Real Estate License Test [02:48]
  • Veronica’s Early Career and First Deals [04:25]
  • Building a Business Through Networking [08:30]
  • Specializing in First-Time Homeownership [10:48]
  • The Power of Community and Referrals [15:22]
  • Reflecting on 20 Years in Real Estate [17:40]
  • How to Break into the REO Market [18:28]
  • Navigating Market Crashes and Short Sales [19:00]
  • Building and Scaling a Real Estate Team [21:26]
  • Why Networking is Important [26:12]
  • Lessons and Advice for New Agents [30:43]
  • Connect with Veronica [33:47]

Veronica Figueroa

A true luminary in the world of real estate. Veronica has established herself as a respected leader in the industry. Her journey is nothing short of remarkable.

In 2022, eXp Realty recognized Veronica’s exceptional contributions. They bestowed upon her the title of Woman of Influence. This accolade speaks volumes about her dedication and influence within the field.

What sets Veronica apart is her remarkable ability to lead, build, and empower her team. Under her guidance, The Figueroa Team achieved the #1 Team status of most homes sold at eXp Realty in both 2021 and 2022. Veronica’s leadership isn’t about sales. It’s about nurturing and guiding her team to success.

Veronica’s accomplishments have not gone unnoticed by the industry’s heavyweights. Industry organizations have taken note of her hard work and groundbreaking contributions. She’s considered a trailblazer. She dares to be different and leaves a lasting impact.

Veronica possesses a rare talent for captivating audiences as a speaker. This is beyond her leadership. Her ability to inspire and motivate has opened doors to remarkable opportunities. She’s had the privilege of interviewing accomplished entrepreneurs. These include Venus Williams, Daymond John, Jaime Kern Lima, Brendan Burchard and Sarah Blakely. She is spreading her wisdom and insights to a broader audience, impacting more lives.

Veronica’s mission to help others extends beyond the stage. As a Cheplack Coach, she boasts a track record that speaks to her expertise. Her guidance and coaching has helped many build strong teams and strategic partnerships.

Veronica is most proud of the team she gets to call family. Together with her powerhouse husband, Tony Figueroa, they have five amazing adult children. Proud grandparents. Their family is a testament to resilience, dedication, and values.

Veronica Figueroa is more than a real estate leader; she’s a force of nature. Her commitment to action and pursuit of personal growth inspires the masses.

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Episode Transcript:

It might go without saying, but I’m going to say it anyway: We really value listeners like you. We’re constantly working to improve the show, so why not leave us a review? If you love the content and can’t stand the thought of missing the nuggets our Rockstar guests share every week, please subscribe; it’ll get you instant access to our latest episodes and is the best way to support your favorite real estate podcast. Have questions? Suggestions? Want to say hi? Shoot me a message via Twitter, Instagram, Facebook, or Email.

-Aaron Amuchastegui

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