1161: Selling Rural Real Estate and Raw Land With Al Wisnefske

July 17, 2023

Ever wondered what it’s like selling rural real estate or doing land deals? Al Wisnefske specializes in these types of real estate transactions and has set up some unique systems to scale his sales. Hear how he markets to buyers and sellers, where he gets his leads, and what it takes to make out-of-state real estate referrals. Al also shares advice for new real estate agents and talks about his real estate investing strategy. Don’t miss it!

Listen to today’s show and learn:

  • Al Wisnefske’s start in real estate [3:15]
  • Al’s real estate transactions in 2022 [7:20]
  • The type of property $250,000 can get you in rural Wisconsin [8:36]
  • How Al got his first real estate deals [10:04]
  • Direct mail marketing, radio ads, and text campaigns [12:40]
  • How to get leads for texting and what to text [14:31]
  • Ways to text leads without getting into trouble [17:14]
  • Approaching properties as an agent and as an investor [20:04]
  • What Al wishes he knew as a new real estate agent [23:34]
  • Investing in real estate actively versus passively [24:46]
  • Wisconsin real estate market predictions [28:17]
  • What to do with nationwide real estate leads [31:16]
  • Advice for new real estate agents [36:25]
  • Where to find and follow Al Wisnefske [40:45]

Al Wisnefske

Al grew up in the rural part of Washington County. It’s there where he grew a fascination with land, farms, and country homes. After graduating from the University of Wisconsin – Stevens Point in 2014, he decided to take his knowledge, experience, and entrepreneurial spirit into the real estate industry. As the Managing Partner of Land & Legacy Group, Al knows firsthand that sellers can be assured that their finest asset is being fully showcased, and the relationship they have with a real estate brokerage will be unsurpassed. Since 2014, Al has helped his clients buy, sell, or invest in everything from sprawling rural estates to first time dream homes for young couples. Al has the skills, knowledge, and insight necessary to deliver unsurpassed results for all different kinds of real estate needs.

As a Realtor, communication and connection is what keeps Al’s clients coming back for more. At the core of who Al is and what he stands for is unsurpassed customer service, insightful opinions and negotiation, honest advice, and endless support. For these reasons and more, he is proud to have numerous raving fans and repeat and referral clients. As an advocate, he knows what it’s like to feel like an outcast. People overlook what you can do and who you can become. Through his own personal struggles as being the “shy kid,” he learned how strong he could be. As he fought for what he dreamed of, he learned that no dream is too hard to make a reality. He’s faced scrutiny from teachers, employees, classmates, family members, and friends. He grew stronger each time adversity was put in front of him. It took over 20 years to climb this mountain, but when he did, everything else he wanted to achieve was within arm’s reach.

Al has not only helped hundreds of clients move in and around Wisconsin he is also an active member in our community.

  • He’s previously served on the Washington County Deer Advisory Council (CDAC)
  • He’s held the office of branch President for the Quality Deer Management Association (QDMA) Kettle Moraine Branch.

With these groups, he got a firsthand look at the interaction between our local community and Wisconsin’s hunting heritage.

More recently, he has been an active sponsor for:

  • Kettle Moraine ATV Association
  • Wisconsin Wildlife Federation
  • Multiple other local businesses and organizations, including serving on the Community Relations Committee of the Cedar Lakes Conservation Foundation

As a local business owner, he can relate to the walls and barriers one can encounter along their business journey. He believes in a strong investment and giving back to the fabrics of his communities.

His reach goes far beyond real estate and changes the lives of those who interact with him in a positive way.

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-Aaron Amuchastegui

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