826: The Real Estate Agent’s Guide to Social Media Marketing with Karen Albert

September 4, 2019

Social media can be excellent for bringing in new real estate business, but only if agents use it effectively. On today’s podcast, social media expert Karen Albert explains exactly what agents must do when marketing on platforms like Facebook. Not only does Karen share the three best social media platforms for real estate agents, she details proven strategies for succeeding on each of them. Listen and learn how to refocus your online marketing efforts for maximum effectiveness. Plus, get examples from Karen that you can emulate to build a better online presence in days!


Listen to today’s show and learn:

  • Karen’s brief bio [3:31]
  • Two issues holding agents back on social media [7:06]
  • How to refocus your social media marketing [8:39]
  • Social media platforms to focus on [13:02]
  • Three steps for succeeding on Facebook [17:47]
  • How Facebook profiles your business page [22:47]
  • Business page examples to emulate [26:36]
  • Ways to market effectively via Instagram [28:44]
  • Strategies for succeeding with LinkedIn marketing [33:14]
  • Karen’s donation to the Agent Success Toolbox [38:30]
  • How to break through your goals.
  • Plus so much more.

Karen Albert

Karen Liz Albert, a Social Media strategist, consultant, speaker, author and seminar leader, is the Founder and President of Behind Your Curtain, a Social Media marketing company. Karen has over 20 years experience in marketing, consulting and professional training.

Karen has successfully used her internet marketing and Social Media expertise to launch targeted Social Media marketing campaigns for small to mid-size business owners and individual entrepreneurs.

She has spoken to hundreds of professional groups and organizations, nationwide, about how to use out-of-the box strategies and targeted Internet and Social Media tools to achieve tangible marketing results and how they can be used to promote brand awareness and increase customers.

Karen has also developed workshops that help small to mid-size business owners create strategic internet marketing and social media plans that help them target their audience and distinguish their brand and/or service. Karen’s presentation Social Media Is For Small Biz is targeted specifically towards educating business owners and entrepreneurs on the value of Social Media and Internet Marketing for their business and their individual brand.

Karen is actively involved in several women professional, community and non-profit organizations. Additionally, Karen will be launching her own WBTVN.tv channel, and has been a special guest on several local and national radio shows discussing the latest trends in social media marketing.

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