1267: Listing Presentations! Exactly What to Say with Jason Boice

August 15, 2024

Ever wondered how top agents prepare for and deliver winning listing presentations? Jason Boice reveals his step-by-step process, emphasizing the importance of tailoring presentations to clients’ personality profiles (DISC profile) and bringing essential materials like a laminated presentation, a checklist, and a seller questionnaire. He discusses the impact of professional photography, video, drone footage, property websites, social media marketing, and postcards in generating interest. Jason also covers the benefits of staging and having a well-prepared checklist for getting homes ready to list. He explains the schedule leading up to the listing, the process of determining home value through comparable sales, and how to involve sellers in pricing decisions. Also, he addresses the recent NAR lawsuit and changes in buyer agent compensation. Jason highlights the use of checklists and virtual assistants to streamline tasks and the importance of guiding clients with strategic questions. Listen to learn all about this!

Listen to today’s show and learn:

  • Introduction and Overview [00:00]
  • Assessing the Client’s Personality Profile [02:01]
  • The Listing Presentation [05:37]
  • Using Professional Photography and Video [09:01]
  • Property Websites and Social Media Marketing [13:48]
  • Enhancing the Home’s Appeal with Staging [15:57]
  • Checklist for Listing a Home [19:18]
  • Determining the Value and Pricing [23:15]
  • Engaging Sellers in the Pricing Process [28:14]
  • How to Streamline the Listing Process [36:51]
  • Why Prepare and Ask Questions [49:35]

Jason Boice

Jason Boice is a seasoned real estate agent with multiple years of experience in Connecticut. He specializes in serving the needs of sellers and buyers in the state. He has worked in numerous levels of real estate throughout his life and look forward to bringing his knowledge and experience to homeowners in all neighborhoods of Connecticut.

Jason’s expertise in Connecticut’s real estate market allows him to offer clients well-informed decisions. Whether you’re a first-time homebuyer or an experienced investor, he provides personalized solutions to meet your unique needs.

Jason’s negotiation skills are finely tuned to secure the best deals and ensure favorable terms for clients. He offers comprehensive market analysis and insights, giving you the information needed to make sound decisions.

With a vast network of industry professionals, Jason can provide additional support and resources for your real estate journey. Connecticut boasts a diverse range of housing options, and he specializes in matching clients with properties that suit their lifestyles and preferences.

For any real estate needs in Connecticut, whether buying or selling, Jason is here to assist you. Reach out to him today to discuss your specific goals.

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Episode Transcript:

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-Aaron Amuchastegui

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