Podcast: Real Estate Marketing for 2021 and Beyond

Maria Quattrone is a Realtor in one of the few states that deemed real estate non-essential during the initial lockdowns of 2020. For 10 weeks, Pennsylvania real estate services were stuck in a standstill. During this period of extreme uncertainty, Maria decided to double down on her branding and marketing. On today’s show, Maria shares several of the unique moves she made last year to strengthen her business in 2021 and beyond. Listen in and learn what you can do to market and brand your business so that consumers choose you over the competition.

Listen to today’s show and learn:

About Philadelphia’s real estate market [1:55]
What will save downtown real estate [7:48]
Maria’s start in real estate [9:12]
Maria’s real estate team [14:27]
What Maria did when real estate was deemed non-essential in PA [20:44]
Maria’s sales stats for 2020 [24:41]
Why Maria doesn’t believe in the independent brokerage model [26:37]
Maria’s “Blue Box” strategy for winning new clients [30:20]
Advice on building a brand [33:33]
Maria’s advice for new agents [36:00]
How Maria turned the uncertainty of 2020 into motivation [38:03]
Maria’s advice for getting offers accepted in 2021 [44:47]
Why Maria loves Follow Up Boss [46:46]
How to reach out to Maria [49:52]
Maria’s final words for listeners [51:31]

Maria Quattrone

Maria Quattrone is an entrepreneur, real estate expert, investor, speaker, visionary, philanthropist, and Owner/CEO of Maria Quattrone and Associates and RE/MAX @ HOME. Maria is a real estate executive with over 25 years of sales, marketing, and branding experience. She is a proud Philadelphia native and Temple University graduate.

In 2005, she founded Maria Quattrone & Associates, a handpicked team of veteran professionals, who provide quality, customer-driven service throughout the Philadelphia area. Unlike her competitors who are transactional in their approach, Maria’s firm operates under the “Private Banking” model providing advisory services to their clients all over the country, at all price points. Drawing upon decades of experience and market-specific knowledge, their operating paradigm is powered by market-specific information, cutting edge innovation, and an unrivaled client database.

Under Maria’s leadership as CEO, her company has grown into one of the most successful real estate companies in Philadelphia and has assisted with her client’s acquisitions and dispositions totaling over 2,000 properties and over $500 million in sales.

As the leader of Maria Quattrone and Associates and RE/MAX @ HOME, Maria continues to oversee her company’s business development goals while offering her clients strategic guidance on commercial investments, new developments, and high-end luxury Real Estate. Her business development goals include constant growth and expansion as well as providing continued exclusive services and property acquisitions throughout the greater Philadelphia market and South Jersey.

Maria is an award-winning, recognized leader. She is a sought after speaker both locally and nationally. In 2019, Real Trends and The Wall Street Journal, awarded Maria #76 of the Top 100 agents in the country. Maria is ranked #1 among all RE/MAX agents in PA and is currently #11 among all RE/MAX agents globally! Additionally, Maria has achieved, 2018 Titan Club, 2017 Chairman’s Club Team, 2016 Hall of Fame and Platinum Club Team and 2015 Chairman’s Club. In 2009, 2010, 2011 and 2012, Maria was awarded the 5-star Overall Satisfaction Award, reserved for an elite 2 percent of Philadelphia area agents.

Maria is proud to sit on the board of Year Up Greater Philadelphia which helps young professionals transform their lives. The organization provides high school students with real skills for real jobs with real success. She is also an avid donor and a supporter of Big Brother Big Sisters, American Red Cross, Haven Women, The American Foundation of Suicide Prevention, Michael’s Giving Hand, and American Cancer Society and MANNA’s Pie in the Sky. She is a proud member of the National Association of Realtors, PA Association of Realtors, Philadelphia Association of Realtors, The Union League of Philadelphia, Building Industry Association and Center City Proprietor Association.

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-Aaron Amuchastegui