1260: Chris Do, “Here’s the #1 Rule to Online Personal Branding…”

July 22, 2024

Struggling to build a real estate brand that stands out and generates leads? Emmy Award-Winning Designer and CEO of Blind and The Futur, Chris Do reveals the #1 rule to online personal branding! He shares the essentials of creating a social media brand that reflects authenticity and differentiates you from the competition. Learn how to leverage storytelling, color schemes, and emotional resonance to create compelling content and refine your brand’s narrative. Listen now and learn how to stand out and attract leads!

Listen to today’s show and learn:

  • What if Chris Do Coached You?! [00:00]
  • Identifying Seller Pain Points [04:19]
  • Emotional Attachment for a Property [08:07]
  • Marie Kondo’s Methodology [09:25]
  • The Zero Moment of Truth & 7-11-4 Rule [12:15]
  • How to Choose the Right Content Format [14:05]
  • Dual-Prong Content Strategy [17:00]
  • What is Customer-Centric Marketing and Design? [21:04]
  • Personal Branding vs. Corporate Branding [23:39]
  • Unconscious Branding Signals [26:22]
  • Tips for Compelling Storytelling [36:26]
  • The Importance of Setup and Resistance [43:46]
  • The Role of Stubbornness in Success [49:57]
  • Connect with Chris [51:40]

Chris Do

As the Founder and CEO of The Futur, Chris Do has over 27 years of experience in brand design, strategy, and consultancy, working with clients such as Microsoft, Sony, Nike, and Starbucks. He is passionate about helping people realize their value and communicate it to others, whether through design, content, education, or coaching.

Chris is also a sought-after public speaker and mentor, delivering keynote speeches, workshops, and courses at various events, conferences, and organizations around the world. He shares his insights and expertise on topics such as branding, business, creativity, and social media marketing, reaching millions of people through his YouTube channel, podcast, and online platform. His mission is to empower the next generation of creative entrepreneurs and leaders to achieve their full potential.

Episode Transcript:

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-Aaron Amuchastegui

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