1299: Tom Ferry Coach Emily Terrell Saves HOURS in Business Using AI

Struggling to balance real estate success with family life? In this episode, we have Emily Terrell, a Tom Ferry coach and AI expert, who reveals how top agents streamline businesses while maintaining work-life balance. Emily shares her insights on leveraging systems, training showing agents, and prioritizing client relationships. She also dives into the power of a master marketing calendar, the importance of tracking expenses, and how AI can boost productivity. Plus, she breaks down why valuing time over money is the key to long-term success. Emily emphasizes the significance of social media engagement and how consistent marketing efforts drive client loyalty. Whether you’re a new agent or a seasoned pro, this episode is packed with strategies to help you scale smarter. Listen to this episode now!

Listen to today’s show and learn:

Introduction to Emily Terrell [00:00]
Emily Terrell’s Real Estate Journey [01:45]
How to Leverage Systems for Efficiency [02:26]
What’s The Role of Showing Agents [05:06]
Training and Preparing Showing Agents [07:23]
Importance of Coaching and CRM [17:24]
High-Quality Gifting Strategy [28:21]
How to Master the Marketing Calendar [28:51]
Make a Comprehensive Marketing Plan [31:46]
How to Track Marketing Expenses [33:35]
Effective Use of AI in Real Estate [43:50]
Balancing Work and Personal Life [50:55]
Connect with Emily [53:51]

Emily Terrell

With nearly a decade in real estate, Emily Terrell is all about creating systems that allow her business to serve her life, not dominate it. And as a top team leader and Tom Ferry coach, she’s eager to share her expertise, insights, and ready-made solutions with fellow agents. Whether it’s figuring out how to maximize past clients, Expireds, FSBOs, social media, or geographic farming, Emily leverages her systems to maximize productivity and enjoy each day to the fullest. Despite being based in San Antonio, TX, Emily spends six months of the year at the beach, while still successfully running her team and coaching top agents.

As a mother, she’s learned to leverage people and technology to ensure seamless transaction processes and build a successful career – even with small children. Emily is also a real estate investor. In her free time, you may find her on a “foodie trip” sampling local cuisines in new destinations.

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Episode Transcript:

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-Aaron Amuchastegui